ADEDAYO ADEDIRE
Erith,United Kingdom
Summary
Dynamic professional with expertise in content creation and online media campaigns, adept at developing effective social media strategies and implementing successful campaigns. Proficient in graphic design using Photoshop, with a strong background in cinematography and video editing. Demonstrates leadership and communication skills, fostering team collaboration to achieve organisational goals. Skilled in data analysis through Google Analytics, driving insights for informed decision-making. Aspires to leverage creative talents and analytical skills to enhance brand presence and engagement across digital platforms.
Overview
9
9
years of professional experience
4
4
years of post-secondary education
1
1
Certification
Work history
Digital marketing strategist | Growth Strategist
Create and Copy
London, United kingdom
01.2024 - Current
- Developed comprehensive digital marketing strategies to drive brand recognition.
- Created compelling visual content for social media platforms, improving brand visibility.
- Advised clients on effective online branding methods, achieving strong brand identity.
- Managed several successful PPC advertising campaigns, increasing website traffic.
- Assessed competitors' digital marketing strategies for competitive advantage.
- Led creative team in the development of engaging online content, resulting in increased customer engagement.
- Conducted thorough market research to design targeted social media campaigns.
- Enhanced brand visibility by developing impactful marketing campaigns.
Head Of Digital Marketing
TEDBREE
London, United Kingdom
07.2020 - 08.2023
- Engaged prospective clients to understand marketing challenges and develop effective solutions.
- Spearheaded digital marketing strategies, enhancing brand recognition.
- Managed creative teams for production of compelling digital advertisements.
- Tracked KPIs with data analytics tools, ensuring campaign effectiveness.
- Conducted consumer research and marketing strategy analysis in collaboration with experts.
- Developed and implemented comprehensive digital marketing strategies aligned with organisational goals.
- Oversaw a team of digital marketing professionals, providing guidance and support for project success.
- Managed daily operations of all social media channels to maintain engagement.
Digital Marketing Strategist
TECH1M
London, United Kingdom
01.2022 - 01.2023
- Designed and executed comprehensive digital marketing strategy, ensuring alignment with organisational goals.
- Monitored industry statistics and trends in trade literature to inform decision-making.
- Collected and analysed customer demographic data to uncover potential markets and demand factors.
- Forecasted and tracked marketing and sales trends through rigorous data analysis.
- Conducted competitor analysis, evaluating pricing, sales approaches, and distribution methods.
- Collaborated with departmental leaders to define strategic plans and objectives.
- Met deadlines while delivering high-quality outputs consistently.
Social Media Manager | Graphic Designer
YAWNAIJA ENTERTAINMENT
, Nigeria
01.2017 - 01.2020
- Executed social media campaigns in alignment with corporate brand strategy.
- Established benchmarks and goals using platform analytics to track campaign progress.
- Created multimedia content, enhancing digital advertising strategies for increased engagement.
- Developed procedures for identifying advertising needs, streamlining the process.
- Conceived innovative growth strategies to drive brand awareness.
- Consistently met deadlines while ensuring high-quality deliverables.
Education
Bachelor of Science - Accounting
Ekiti State University
Nigeria 09.2011 - 08.2015
Skills
- Content creation and online media campaigns
- Social media strategy
- Graphic design (Photoshop)
- Campaign implementation
- Data analysis (Google Analytics)
- Cinematography and video editing
- Leadership and communication skills
- Team collaboration
Certification
- Coursera - FOUNDATIONS OF DIGITAL MARKETING AND E-COMMERCE
- Torilo Academy - DIGITAL MARKETING SPECIALIST
- Google Digital Academy (Skillshop) - GOOGLE ADS DISPLAY CERTIFICATION
- Google Digital Academy (Skillshop) - GOOGLE ADS SEARCH CERTIFICATION
- Google Digital Academy (Skillshop) - GOOGLE ANALYTICS CERTIFICATION
- Goldman Sachs - DIGITAL MARKETING STRATEGY WITH GOLDMAN SACHS
Hobbies and Interests
Reading, Cinematography, Photography, Surfing the internet, Learning new skills
Timeline
Digital marketing strategist | Growth Strategist
Create and Copy
01.2024 - Current
Digital Marketing Strategist
TECH1M
01.2022 - 01.2023
Head Of Digital Marketing
TEDBREE
07.2020 - 08.2023
Social Media Manager | Graphic Designer
YAWNAIJA ENTERTAINMENT
01.2017 - 01.2020
Bachelor of Science - Accounting
Ekiti State University
09.2011 - 08.2015
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