ADDAM SATTAR

Results-driven and client-focused head of Key Accounts Manager with experience across dental implants, medical devices, and B2B healthcare sales. Skilled in managing strategic partnerships with dental clinics, DSOs, corporate groups, and key opinion leaders, with a strong track record of building long-term relationships, converting competitor accounts, and driving implant portfolio adoption.

Managed a £1.2M+ annual dental implant portfolio, delivered 25% annual sales growth, achieved 120% of annual target, and generated £500K+ in new business. Experienced in negotiating high-value commercial agreements, delivering product presentations, providing technical support to dental professionals, and developing tailored solutions that support clinical and business growth.

Strong commercial operator with expertise in CRM pipeline management, market mapping, competitor insight, revenue forecasting, account planning, and consistently exceeding KPIs through strategic sales execution.

Led a team of salespeople in the Birmingham area to secure a very high demand of sales per year. Experienced with frontline sales work such as video and cold calling and enjoys closing big deals. As part of the role managed the CRM system, generating B2B sales, negotiating terms and preparing Invoices and sales documents. Key in using persuasive and compelling negotiation expertise to obtain best deals with key accounts, networking and providing hard-to-miss loyalty promotions on products. Also coordinated meetings with clients to better understand their needs. Baldan is an International company developing new and innovative technology for the medical / cosmetic industry.

A high performing Sales Executive and since working for Sytner Birmingham I have demonstrated a track record of success, outperforming both unit and finance targets. My own enthusiasm, knowledge and passion for the brand have allowed me to exceed customer expectations in every element of their buying experience.

Confident at dealing with a wide range of customers and since working for the BMW brand I have built great relationships with both customers and colleagues. I have proven I am able to work well under pressure and I enjoy working in a fast paced environment.

In this role I resolved complaints by exchanging merchandise, refunding money and adjusting bills to achieve customer retention and created customer loyalty and market awareness, maintaining friendly and professional customer interactions that close deals which helped manage relationships between company and clients.

Furthermore, I generated monthly and annual sales reports to determine growth and areas requiring improvement. I utilize my managing experience, knowledge, outgoing personality and excellent communication skills to enable me to build a strong report and trust with all of my customers.

My role was to manage the Birmingham office, exceed targets by approximately 20%, deliver high level of customer service at all times and demonstrate skills such as liaise with customers to determine needs and provide recommendations. Advanced Hair Studios operates approximately 75 studios worldwide, the company is a world leader in hair treatments including follicle extraction transplants.

During my employment at Debenhams, I worked for the Lotus concession which was based within the Birmingham store and it was my responsibility to ensure I delivered an effective service. I was responsible for the day-to-day running of the concession, my role included the following: - Recruiting and retaining high calibre staff - Overseeing staff rotas and ensuring staffing levels are adequate for service delivery - Line management responsibilities of staff, reviews, performance, management and development - Delivering and facilitating training for new staff - Managing issues online with company policies and procedures - Ensure staff motivation was maintained to ensure sales targets were being achieved - Regularly communicating with Head Office in a timely and effective manner.

I was given the opportunity to join the company's specialist market intelligence unit to develop a 10-year road map for its IPO plans.

This opportunity was invaluable and I was able to learn about Human behavioural Patterns which connected people to markets and products. I enjoyed creating surveys to gather customer feedback and inform sales strategies. Datatecnics is a Birmingham-based global technology firm specialising in Nano science products for the global water infrastructure, energy and defiance sector.