Summary
Overview
Work History
Education
Skills
Timeline
Generic

Adam Townsend

Brynrefail,Gwynedd

Summary

Passionate, focused and affable hospitality professional. Wide experience across many settings with demonstrable critical and commercial success. Highly adept at balancing innovation with commercial necessity. Customer centric approach balanced with team and colleague welfare.

Overview

20
20
years of professional experience
7
7
years of post-secondary education

Work History

Consultant

Oir Group
Edinburgh
01.2024 - 03.2025

Consultant for my former business partner at Oir Group through a period of expanding their holdings. This included a boutique hotel with pan Mediterranean restaurant, a gastro pub in the Stockbridge area of the city and an Asian 'night-market' located in a former church in the heart of Edinburgh's festival district. All are planned for 2025/2026 openings. Worked closely with highly regarded and awarded Scottish chef Scott Smith to develop and conceptualise menus. Also undertook business, supplier, marketing and menu reviews across existing holdings. Recruited for key positions across the group.

Area Sales Executive

Tomra UK & IRELAND
Edinburgh
08.2021 - 12.2023
  • Established and maintained positive, profitable client relationships through superb communication.
  • Developed and presented across all sectors of independent retail eg. Garden centres, Farm shops, Independent forecourts and speciality and organic shops
  • Generated new leads and opportunities to maximise revenue.
  • Achieved and exceeded 65% market share target across different settings and sectors
  • Strengthened profit opportunities through targeted customer relationship development, continually meeting sales objectives.
  • Effectively handled daily customer meetings, sales calls and account management tasks, improving sales team efficiency.
  • Qualified prospects to determine future sales possibilities and improve conversion efforts.
  • Created and implemented area-wise market sector sales and development plans.
  • Collaborated with management to review and approve profitable, beneficial customer contract terms.


Director and General Manager

Bodega & Lucky Yu
Edinburgh
03.2013 - 01.2019

Alongside co-directors oversaw the inception, growth and development of Edinburgh’s first dedicated taqueria. This covered all aspects of a managing a new venture from recruitment and financial planning to design and menu development. We also developed a tandem project, Lucky Yu, born out of the talent of a member of our kitchen team. This Pan-Asian restaurant has gone from strength to strength now occupying a 100 cover site on Broughton Street in Edinburgh.

Director and General Manager

Ting Thai Caravan
Edinburgh
02.2011 - 02.2013

Founded with co-owner and eponymous chef, taking a speculative street food pop-up to a highly successful, multi-site bricks and mortar fixture in the Scottish food scene.

Manager

The Outsider
Edinburgh
06.2005 - 01.2011

Operated in a variety of positions from assistant manager to operations and general manager. Assumed total responsibility for the efficient running of this extremely busy and iconic Edinburgh restaurant during the owner’s extended periods of absence. Developed skills in all aspects of operating in a highly competitive and demanding business sector under the tutelage of a respected and successful restaurateur.

Education

Bachelor of Arts - Politics, Philosophy and Economics

The Open University
Milton Keynes
01.2005 - 08.2011

Skills

  • Commercial analysis
  • Extensive food and drink knowledge
  • Supplier negotiation
  • Menu development
  • Recruitment expertise and training
  • Customer relationship building
  • Stock controlling
  • Leadership experience
  • Budgeting and procurement expertise

Timeline

Consultant

Oir Group
01.2024 - 03.2025

Area Sales Executive

Tomra UK & IRELAND
08.2021 - 12.2023

Director and General Manager

Bodega & Lucky Yu
03.2013 - 01.2019

Director and General Manager

Ting Thai Caravan
02.2011 - 02.2013

Manager

The Outsider
06.2005 - 01.2011

Bachelor of Arts - Politics, Philosophy and Economics

The Open University
01.2005 - 08.2011
Adam Townsend