Adam Todd

Managed pricing and range for 600 SKUs across fresh, chilled, and frozen categories.

Increased chilled sales from £40 million to £85 million across 700 stores.

Launched market's lowest-priced meal deal at £3.

Introduced frozen range generating £22 million in turnover across 450 stores.

Adapted product range to align with Poundland customer profile.

Integrated team into Poundland operational systems and procedures.

Initially managed warehouse operations during company turnover of £38m.

Transitioned to ambient food buying role based on product knowledge and numeracy expertise.

Expanded responsibilities to include frozen and chilled food categories within two years.

Other responsibilities were supply chain and marketing.

Facilitated sales growth from £38m to £70m during a major expansion phase.

Enhanced total margin rate by 12% to 40% through strategic purchasing decisions.

Procured large quantities of grey market ambient stock, boosting weekly sales by £200k and margin by 15%.

Acquired branded foreign ice-cream, achieving 50% margins after relabelling for compliance.

Put together a range of chilled and frozen for 90 Poundland stores which led to a buy out.