ABIODUN KING
Summary
Experienced account manager and digital marketing manager with a proven track record of driving revenue growth and building strong client relationships. Possess excellent communication, analytical, and problem-solving skills.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Account Manager
Spark Agency
05.2022 - 09.2023
- Managed relationships with 20+ clients resulting in a 50% increase in repeat business
- Collaborated with creative team to ensure project execution aligned with client needs.
- Met and exceeded established quotas for client satisfaction and account growth.
- Resolved escalated issues and liaised with clients to restore satisfaction and promote retention.
- Nurtured client relationships, scheduling on-site visits or off-site meetings to touch base on account needs.
Marketing Assistant
Lemfi
09.2020 - 04.2022
- Provided support and assisted in execution of client marketing campaigns
- Collaborated with account managers in execution of print and digital marketing campaigns
- Conducted market research and analyzed data to inform marketing strategy
- Assisted in execution of successful email marketing campaigns resulting in a 20% increase in open rates
- Assisted in creation of marketing content and collateral to support client campaigns.
- Developed marketing plans to support department strategies.
Digital Marketing Manager
Chocolate City Music
01.2019 - 08.2020
- Increased web traffic by 20% by enhancing keyword research and optimizing content
- Rigorously planned and successfully executed 30+ PPC campaigns with 80% conversion rate
- Grew online social media presence with comprehensive content plan and online contest strategy
- Managed key digital channels, including YouTube and TikTok content development, Google, Facebook, and Instagram Ads.
Social Media Manager
BellaNaija
02.2015 - 10.2018
- Managed all aspects of the company's social media presence, including content creation, campaign planning, and community engagement
- Grew the company's social media following by 20% in 6 months
- Increased engagement rates on social media by 10%
- Launched several successful social media marketing campaigns, resulting in a significant increase in website traffic and leads
- Developed a social media content calendar utilizing insights, resulting in a 30% increase in efficiency and effectiveness
- Developed and nurtured relationships with key industry influencers, resulting in media mentions and collaborations.
Education
Master of Science - Business Management
University of Hull
09.2023
Bachelor of Arts - Creative Arts
University of Lagos
08.2014
Skills
- Campaign Management
- Lead Generation
- Digital Strategy Development
- Social Media Marketing
- Market Research and Analysis
- Excellent Communication Skills
- Market Research
- Strategic Thinker
- Client Relationship
- Management
- Marketing Content Creation
- Sales Strategy
- Event Coordination
- Data-driven Mindset
- Project Management skills
- HTML & CSS
Languages
English
Proficient
C2
Certification
- Hubspot Inbounding Marketing Certification
- Hubspot SEO Certification
- Google Analytics Certification
- Facebook Blueprint Certification
- The Fundamentals of Digital Marketing, Google
Timeline
Account Manager
Spark Agency
05.2022 - 09.2023
Marketing Assistant
Lemfi
09.2020 - 04.2022
Digital Marketing Manager
Chocolate City Music
01.2019 - 08.2020
Social Media Manager
BellaNaija
02.2015 - 10.2018
Master of Science - Business Management
University of Hull
Bachelor of Arts - Creative Arts
University of Lagos
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