Summary
Overview
Work history
Education
Skills
Affiliations
Accomplishments
Certification
Languages
Public Profile
Timeline
Generic

Abinaya Radhakrishnan

Aberdeen

Summary

Creative communication professional with a strong academic foundation and hands-on experience in television production, digital marketing, corporate communications, and content creation. Currently pursuing an MLitt in Film, Visual Culture & Arts Management in the UK. Skilled in developing innovative communication strategies, managing complex projects under pressure, and producing impactful multimedia content. Committed to leveraging academic insights and diverse media experience in education, media, communications, or public engagement roles.

Overview

3
3
years of professional experience
1
1
Certification

Work history

Creative Producer

Sun Tv Network Ltd
Chennai
02.2024 - 10.2024
  • Led creative development for TV shows and promos, right from ideation and scripting to execution and post-production.
  • Took creative ownership and was responsible for maintaining visual and narrative direction.
  • Collaborated with directors, writers, marketers, and met production and brand goals of raising the TRP rate successfully.
  • Played a pivotal role in enhancing audience engagement through strategic content direction.

PR & Corporate Communications Intern

Hyundai Motor India Ltd
Chennai, Sriperumbudur
05.2023 - 07.2023
  • Contributed extensively to Hyundai's weekly internal newsletter through research, writing, and design.
  • Drafted scripts for internal documentaries and developed communication content for PR, branding, and employee engagement.
  • Selected as the only intern to work under a senior-led, close-knit team for planning and executing Hyundai's MoU signing event with the Hon'ble Chief Minister—coordinated press, logistics, and communication.

Freelance Creative Assistant

Plus 91 Ultimate Cinemas
Chennai, Anna Nagar
02.2022 - 06.2022
  • Solely managed end-to-end development of documentary and ad film scripts—from ideation and research to execution.
  • Created social media promotional content tailored to client objectives.
  • Wrote brand narratives, copy, and conceptual material for diverse platforms, including digital and print.

Assistant Director Intern

Box Office Studios (for Vijay TV)
Chennai, Alwarthirunagar
12.2021 - 02.2022
  • Assisted production of high-profile Tamil TV shows including Bigg Boss Kondattam, Super Daddy, RRR Special, Tamil Pechu Sangamam, and Stylish Thamizhachi.
  • Coordinated shoot logistics, supported pre-production planning, and aided in creative direction.
  • Gained hands-on experience in working with production teams under tight deadlines and high expectations.

Social Media & Design Intern

Digital Falafel
Kolkata
07.2021 - 09.2021
  • Independently led content strategy and creation for multiple social media campaigns.
  • Designed static and video posts, wrote captions, edited, and executed digital marketing strategies.
  • Managed brand presence across platforms, maintaining consistency and engagement.

Education

Master of Arts - Film, Visual Culture and Arts Management

University of Aberdeen
Aberdeen
01.2025 -

Master of Arts - Communication

M.O.P Vaishnav College For Women
Chennai
06.2022 - 04.2024

Bachelor of Science - Visual Communication

Women's Christian College
Chennai
06.2019 - 06.2022

Skills

Creative & Communication Skills:

  • Content Creation Scriptwriting Academic Writing Presentation Skills
  • Public Speaking Social Media Strategy Research PR & Outreach

Technical Tools:

  • Adobe Photoshop Illustrator InDesign Premiere Pro
  • Canva MS Office Final Draft Google Workspace

Soft Skills:

  • Self-disciplined, team-oriented, empathetic communicator, reliable under pressure

Affiliations

  • Singing and Performing
  • Literature
  • Content Creation

Accomplishments

  • Winner – Toycathon 2022 (National Level Innovation Contest by Govt. of India)
  • Overall Proficiency Award – MA Communication (2022–2023)
  • Eva Arrowsmith Award – For Leadership & Academic Excellence (2022)

Certification

Basic Statistical Analysis and its Interpretation using SPSS

Global Institute of Statistical Solutions (GISS)


Script Writing for a TV or Web Series

Coursera

Languages

Tamil
Native
English
Advanced

Public Profile

https://www.instagram.com/abinayaa_27/?hl=en

Timeline

Master of Arts - Film, Visual Culture and Arts Management

University of Aberdeen
01.2025 -

Creative Producer

Sun Tv Network Ltd
02.2024 - 10.2024

PR & Corporate Communications Intern

Hyundai Motor India Ltd
05.2023 - 07.2023

Master of Arts - Communication

M.O.P Vaishnav College For Women
06.2022 - 04.2024

Freelance Creative Assistant

Plus 91 Ultimate Cinemas
02.2022 - 06.2022

Assistant Director Intern

Box Office Studios (for Vijay TV)
12.2021 - 02.2022

Social Media & Design Intern

Digital Falafel
07.2021 - 09.2021

Bachelor of Science - Visual Communication

Women's Christian College
06.2019 - 06.2022
Abinaya Radhakrishnan