Summary
Overview
Work History
Education
Skills
Websites
References
Timeline
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ABDUL-MAJID INUSAH

ABDUL-MAJID INUSAH

Hohoe,

Summary

Dedicated and results-oriented Territory Sales Representative with over seven years of experience in driving revenue growth and market expansion for leading telecommunications MTN Ghana. Proven track record of leveraging data analytics to identify market trends, enhance customer engagement, and optimize sales strategies. Skilled in territory management, team leadership, and fostering cross-functional collaboration to achieve organizational objectives. Seeking to apply expertise in sales analysis and strategic planning to contribute to the success of a dynamic team.

Overview

11
11
years of professional experience

Work History

Territory Sales Rep

MTN Ghana
03.2023 - Current
  • Develop, implement, and evaluate strategic sales plans to drive revenue growth in the Volta North Territory, focusing on digital, FinTech, and GSM products
  • Lead trade engagement efforts to strengthen relationships with key partners and enhance brand visibility in the market
  • Analyze competitor activities and identify new channel opportunities to maintain a competitive edge
  • Utilize advanced analytics tools to generate actionable insights for the sales team, facilitating informed decision-making and strategic positioning
  • Collaborate cross-functionally with marketing, product development, and sales teams to ensure alignment in strategies and maximize market penetration.

Channel Developer

MTN Ghana
08.2017 - 02.2023
  • Spearheaded digital acquisition initiatives and promoted the sale of data-enabled devices to drive market penetration in the Volta and Oti regions
  • Successfully migrated subscribers from 3G to 4G networks, increasing data usage and digital engagement among customers
  • Established and managed new points of sale to expand product distribution and accessibility across assigned territories
  • Conducted open market activations and institutional outreach programs to educate customers and increase product awareness.

Area Accounts Developer

MTN Ghana
09.2014 - 07.2017
  • Developed strategic channels with a focus on HORECA and FMCGs to enhance product availability and visibility in the territory
  • Recruited and trained MoMo agents to expand mobile money services and improve financial inclusion in rural communities
  • Gathered customer feedback and shopper insights to inform brand-building initiatives and product development strategies.

Team Lead - Outlet Census Project

SCANCOM Limited (MTN)
09.2013 - 09.2013
  • Provided leadership and coordination for a team tasked with conducting outlet censuses across designated regions
  • Managed project resources and ensured adherence to project timelines and quality standards.

Education

MSc in Management and Human Resource Strategy -

Kwame Nkrumah University of Science and Technology (KNUST)
01.2021

BSc in Meteorology and Climate Science -

Kwame Nkrumah University of Science and Technology (KNUST)
01.2014

West African Secondary School Certificate -

Mawuli Secondary School
01.2009

Skills

  • Advanced proficiency in Microsoft Suite (Word, Excel, PowerPoint) and analytics tools
  • Strong analytical and problem-solving skills with the ability to interpret complex data sets
  • Excellent interpersonal and communication skills, with a proven ability to build and maintain relationships with stakeholders at all levels
  • Demonstrated leadership abilities with experience in team management and motivation
  • Proactive approach to learning and adapting to new technologies and industry trends

References

Available upon request.

Timeline

Territory Sales Rep

MTN Ghana
03.2023 - Current

Channel Developer

MTN Ghana
08.2017 - 02.2023

Area Accounts Developer

MTN Ghana
09.2014 - 07.2017

Team Lead - Outlet Census Project

SCANCOM Limited (MTN)
09.2013 - 09.2013

MSc in Management and Human Resource Strategy -

Kwame Nkrumah University of Science and Technology (KNUST)

BSc in Meteorology and Climate Science -

Kwame Nkrumah University of Science and Technology (KNUST)

West African Secondary School Certificate -

Mawuli Secondary School
ABDUL-MAJID INUSAH