Abbey Weedall
Bristol
Summary
Creative, organised, and results-driven — A First-Class Business and Marketing graduate with experience across marketing, communications, PR, and admin roles. I bring a mix of creativity and structure — whether it’s crafting compelling content, coordinating projects, or ensuring everything runs smoothly behind the scenes. With plans to relocate to the West Sussex area within the next three months, I’m actively seeking a new opportunity where I can bring value, energy, and experience to a dynamic team.
Overview
2
2
years of professional experience
3
3
years of post-secondary education
Work History
Marketing Executive
44Group Global
Bristol
12.2024 - Current
- Successfully led end-to-end multi-channel campaigns across social, email and digital platforms, driving a 14% increase in brand engagement and supporting long-term retention.
- Pivoted from event-led marketing to a strategic B2B approach, resulting in a clear 9% uplift in conversion rates and a stronger connection with target audiences.
- Delivered sharp, insight-driven campaign strategies through market research and audience segmentation, boosting targeting accuracy and campaign effectiveness by 12%.
- Confidently managed cross-functional teams and partnered with designers and external agencies to bring campaigns to life, increasing brand visibility by 13% across key customer touch-points.
Marketing Assistant
44Group Global
Bristol
06.2024 - 12.2025
- Played a key role in delivering multi-channel marketing campaigns across social media, email and web, resulting in a 12% increase in audience engagement.
- Wrote and developed engaging, on-brand content that strengthened storytelling and improved click-through rates by 8%.
- Tracked and analysed campaign performance, providing actionable insights that contributed to a 6% improvement in conversion rates.
- Helped drive customer outreach initiatives that led to a 10% increase in engagement and response rates.
- Collaborated closely with sales and design teams to ensure consistent messaging, supporting a 9% uplift in lead conversion.
Education
Bachelor of Arts - Business Management and Marketing
University of the West of England
Bristol 09.2021 - 07.2024
Skills
- Content Creation & Copywriting
- CRM & Automation Tools
- Social Media Strategy
- SEO and SEM Techniques
- Project Management
- Brand Development
- Briefing & Creative Collaboration
- Analytics & Reporting
References
References available upon request.
Timeline
Marketing Executive
44Group Global
12.2024 - Current
Marketing Assistant
44Group Global
06.2024 - 12.2025
Bachelor of Arts - Business Management and Marketing
University of the West of England
09.2021 - 07.2024
Similar Profiles
Jude AlenaiziJude Alenaizi
Account Executive Intern at Burson Global | Global PR & Communications AgencyAccount Executive Intern at Burson Global | Global PR & Communications Agency
Azzoubair ElmejjatiAzzoubair Elmejjati
Professional Chauffeur at Blacklane Global Chauffeuring, TBR Global Chauffeur, United Private Cars, Boston Limousine, Uber BlackProfessional Chauffeur at Blacklane Global Chauffeuring, TBR Global Chauffeur, United Private Cars, Boston Limousine, Uber Black
Larry ArriesLarry Arries
Group Financial Manager at Global Outdoor Systems/Provantage Global (Pty) LtdGroup Financial Manager at Global Outdoor Systems/Provantage Global (Pty) Ltd
Jo GayJo Gay
Director at Urbane Sojourners LimitedDirector at Urbane Sojourners Limited
Riley FrittsRiley Fritts
Sales Lead Keyholder at Francesca'sSales Lead Keyholder at Francesca's