Aaron Carmichael
Worcestershire
Summary
Versatile events and artist management professional with a proactive, solutions-focused approach. Demonstrates ability to thrive in fast-paced environments while driving organisational success through continuous learning. Experienced in engaging with customers, industry professionals, and high-profile individuals under strict NDA agreements. Recognized for adaptability, teamwork, and a strong work ethic, consistently delivering high-quality work efficiently.
Overview
5
5
years of professional experience
Work history
Personal Management to Toyah Willcox
Self Employed
2024.05 - 2026.04
- Collaborated with artist agents to secure opportunities across festivals, live performances, headline tours, special guest appearances, and PR initiatives.
- Managed artist diaries, provided administrative support, and coordinated festival and touring logistics.
- Oversaw tour bookings with promoters and agents, ensuring accurate routing and seamless operational delivery.
- Acted as a liaison between artists and stakeholders, ensuring clear communication and smooth execution of all activities.
- Coordinated artist liaison and management support at Glastonbury and Belladrum festivals, negotiating schedules and addressing artist needs effectively.
- Escorted artists backstage, managed audience expectations, and supported merchandise operations.
- Facilitated Toyah’s appearance on Strictly Come Dancing (BBC) through logistics and on-site coordination.
Programme Producer
B:Music – Symphony Hall & Town Hall, Birmingham
2024.05 - 2025.12
- Assisted in programming events for the foyer programme and lunchtime organ series.
- Supported the curation of pop and rock shows including touring productions related to Strictly Come Dancing.
- Helped develop new event strands for Symphony Hall’s café and managed the classical programme diary.
- Facilitated negotiations and availability checks with major promoters including SJM, AEG, Kilimanjaro, TEG Fane, Strictly Theatre Co, Phil McIntyre Live, and Entertainers.
- Co-produced projects across disciplines, including Christmas performances with James B. Partridge and music photography exhibitions with Abbey Road Studios.
- Oversaw programme delivery for classical, pop, and rock events.
- Contributed to the development of audience engagement initiatives and new event formats.
Programme & Events Assistant
B:Music – Symphony Hall & Town Hall, Birmingham
2022.12 - 2024.05
- Assisted in managing event programming availability checks and client relationships across various genres.
- Coordinated performances and supported commercial growth through effective programming and promoter engagement.
- Collaborated with BBC Studios on the premiere of This Town and with BBC Radio 2 on Friday Night is Music Night.
- Delivered artist liaison and facilitated large-scale events ensuring smooth operational delivery.
Artist Liaison at Rewind Festival
Self Employed
2022.07 - 2023.08
- Directed artist liaison efforts across all three Rewind festival locations.
- Coordinated with event organisers, touring teams, and production staff to optimise event logistics.
- Oversaw backstage logistics and hospitality, ensuring seamless artist movements across multiple festival sites.
Events Assistant Apprentice
B:Music – Symphony Hall & Town Hall, Birmingham
Birmingham
2021.09 - 2022.12
- Assisted programming and production teams in advancing pop rock and comedy shows with regional and national promoters.
- Managed event programming tasks, including on-sale arrangements and promoter communication.
- Served as duty manager for selected events, overseeing front-of-house operations.
Education
Level 3 Events Assistant Apprenticeship - Events
Creative Alliance
BirminghamBTEC Level 3 Diploma - Graphic Design
Halesowen College
BirminghamGCSEs - GCSEs including Maths and English
Colmers School, Birmingham
Skills
- Interpersonal and communication skills
- Organisational skills and attention to detail
- Team leadership and collaboration
- Task prioritisation and time management
- Microsoft Office and Artifax proficiency
- Purchase order management
- Full UK driving licence (automatic)
Additional information
- Apprentice of the Year – Birmingham City Council International Youth Awards
- Member of The Radio Academy and The Royal Television Society
- Passionate about live events including music, comedy, radio, and theatre
References
References available upon request.
Timeline
Personal Management to Toyah Willcox
Self Employed
2024.05 - 2026.04
Programme Producer
B:Music – Symphony Hall & Town Hall, Birmingham
2024.05 - 2025.12
Programme & Events Assistant
B:Music – Symphony Hall & Town Hall, Birmingham
2022.12 - 2024.05
Artist Liaison at Rewind Festival
Self Employed
2022.07 - 2023.08
Events Assistant Apprentice
B:Music – Symphony Hall & Town Hall, Birmingham
2021.09 - 2022.12
Level 3 Events Assistant Apprenticeship - Events
Creative Alliance
BTEC Level 3 Diploma - Graphic Design
Halesowen College
GCSEs - GCSEs including Maths and English
Colmers School, Birmingham