Work Preference
Summary
Overview
Work History
Education
Skills
Professional Development
Core Expertise
Earlier Career
Personal - Achievements
Professional Highlights
Timeline
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Robert Farmer
Open To Work

Robert Farmer

Silverstone,Northants

Work Preference

Job Search Status

Open to work
Desired start date: Immediately

Desired Job Title

Channel Leader, Northern EuropeChannel Director, UK & Ireland (Contract)Regional Sales Director, UK & IrelandSenior Director, Northern Europe & MEAChannel Sales Manager

Work Type

Full TimeConsultingContract Work

Location Preference

RemoteHybrid
Location: Silverstone, Northants, GBLondon, ENG
Open to relocation: Yes

Salary Range

£199000/yr - £200000/yr

Important To Me

Company CultureCareer advancementStock Options / Equity / Profit Sharing

Summary

Results-driven professional with proven track record of leadership excellence. Skilled in strategic planning, team collaboration, and driving projects to successful completion. Strong focus on fostering collaborative environment, ensuring adaptability, and delivering impactful outcomes. Known for effective communication, problem-solving acumen, and unwavering reliability in dynamic settings.

Overview

33
33
years of professional experience

Work History

Channel Leader, Northern Europe

CyberArk
London
01.2024 - 03.2026
  • Defined and executed partner strategy across Northern Europe for a global identity security leader.
  • Produced $42M AEB against a $30M Annual Enterprise Bookings target.
  • Northern Europe recognised as the top performing global region in 2025.
  • Managed a team of seven Channel Account Managers and expanded strategic partner engagement.
  • Led cross-functional teams to enhance cybersecurity protocols and compliance initiatives.
  • Developed and executed strategic plans to improve threat detection and incident response capabilities.
  • Mentored junior team members, fostering a culture of continuous learning and professional development.
  • Streamlined workflows by implementing automation tools, reducing manual effort in security operations.
  • Facilitated training sessions on advanced security technologies, enhancing team competencies and knowledge sharing.

Channel Director, UK & Ireland (Contract)

Semperis
United Kingdom
01.2022 - 01.2023
  • Created the partner ecosystem for the UK and Ireland market.
  • Established partnerships with Computacenter, Softcat, Fujitsu, CDW, KPMG and Kyndryl.
  • Scaled Microsoft co-sell alignment to accelerate enterprise opportunities.
  • Lowered direct business to indirect from 79% to 52% by implementing successful partnerships model.

Regional Sales Director, UK & Ireland

One Identity
Bracknell
01.2019 - 01.2021
  • Transformed the UK and Ireland sales organisation for identity governance and privileged access management.
  • Developed and guided a team of 12 sales and technical professionals.
  • Achieved 122% of a $15M target and closed 223% year-on-year revenue growth.
  • Recognised with the CEO Award for outstanding regional performance.
  • Led regional sales initiatives, driving revenue growth and market share expansion.
  • Mentored and trained sales teams to enhance performance and achieve targets.
  • Cultivated relationships with key clients, ensuring high levels of customer satisfaction and retention.
  • Oversaw budget management, ensuring resources were allocated effectively for maximum impact.
  • Provided accurate forecasts based on comprehensive data analysis which informed decision-making across various departments within the company.

Senior Director, Northern Europe & MEA

Ipswitch Inc.
London
01.2015 - 01.2018
  • Held regional leadership responsibility for revenue, partner ecosystem development and distributor strategy.
  • Drove a $21M EBITDA turnaround across the region.
  • Formed a scalable partner program across EMEA and improved distributor performance.
  • Led cross-functional teams to drive strategic initiatives and improve operational efficiencies.
  • Oversaw budget management, ensuring alignment with organizational goals while optimizing resource allocation.
  • Developed and implemented process improvements resulting in enhanced productivity and reduced downtime.
  • Mentored and trained staff to foster professional development and enhance team performance.
  • Collaborated with executive leadership to define long-term vision and operational strategies.

Channel Director

Barracuda Networks
Basingstoke, HAM
06.2013 - 06.2015
  • Developed and executed channel strategies to enhance partner engagement and drive revenue growth.
  • Analyzed market trends to identify opportunities for channel expansion and optimization.
  • Collaborated with cross-functional teams to align marketing initiatives with channel partner objectives.
  • Established performance metrics to evaluate channel effectiveness and implemented corrective actions as needed.

Account Director OEM

Trend AI
Marlow, BKM
01.2012 - 01.2013
  • Developed and executed strategic account plans to enhance client relationships and drive revenue growth.
  • Led cross-functional teams to deliver integrated marketing solutions tailored to client objectives.
  • Analyzed market trends and client feedback to optimize service offerings and improve customer satisfaction.
  • Managed contract negotiations, ensuring alignment with company goals while addressing client needs effectively.

Global Sales Director

OSM Global
Stockholm
09.2009 - 12.2011
  • Developed and executed global sales strategies to drive revenue growth across multiple markets.
  • Led cross-functional teams to enhance customer engagement and satisfaction in diverse regions.
  • Analyzed market trends and competitive landscape to inform strategic decision-making processes.
  • Built and maintained relationships with key stakeholders to facilitate collaboration and partnerships.

OEM Alliance Director

Targus Inc
Hounslow
08.1999 - 08.2009
  • Directed strategic initiatives to enhance operational efficiency across multiple departments.
  • Oversaw cross-functional teams to implement process improvements and achieve organizational goals.
  • Developed and managed performance metrics to drive accountability and optimize productivity.
  • Facilitated leadership workshops to mentor emerging leaders within the organization.

Pan European SAE

Ingram Micro
Milton Keynes
11.1992 - 07.1999
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked effectively in fast-paced environments.
  • Skilled at working independently and collaboratively in a team environment.
  • Proven ability to learn quickly and adapt to new situations.

Education

GCSE

Radcliffe Secondary School
Milton Keynes, MIK
08.1990

Skills

  • Enterprise Sales Leadership
  • Channel and Alliance Strategy
  • Cybersecurity Go-to-Market
  • Regional Revenue Growth
  • Global System Integrators
  • Team Leadership and Development

Professional Development

  • Identity Security Specialist Training
  • Franklin Covey Client Success Programme
  • MBTI Leadership Development
  • DISC Personality Training
  • Identity Expert Training

Core Expertise

  • Enterprise Sales Leadership
  • Channel and Alliance Strategy
  • Cybersecurity Go-to-Market
  • Regional Revenue Growth
  • Global System Integrators
  • Team Leadership and Development

Earlier Career

  • Barracuda Networks - EMEA Channel Manager
  • Trend Micro - EMEA Alliance Director
  • OSM Global - Global Sales Director
  • Targus - Regional OEM Alliance Director
  • Ingram Micro - Pan-European Sales Executive

Personal - Achievements

  • Completed Ironman Wales in 2014 and 2015.
  • Raised £23,000 for Macmillan Cancer Support through a Land’s End to John O’Groats charity cycling challenge.

Professional Highlights

  • Generated $42M Annual Enterprise Bookings against a $30M target at CyberArk.
  • Led CyberArk’s top performing global region in 2025.
  • Formed and led a Northern Europe team of seven Channel Account Managers.
  • Developed strategic relationships with Computacenter, Softcat, WWT, Bytes, CDW, NTT, Insight and SoftwareOne.
  • Established GSI collaboration with Accenture, PwC, Deloitte, Capgemini, IBM and TCS.
  • Delivered 223% year-on-year revenue growth at One Identity and achieved 122% of target.

Timeline

Channel Leader, Northern Europe

CyberArk
01.2024 - 03.2026

Channel Director, UK & Ireland (Contract)

Semperis
01.2022 - 01.2023

Regional Sales Director, UK & Ireland

One Identity
01.2019 - 01.2021

Senior Director, Northern Europe & MEA

Ipswitch Inc.
01.2015 - 01.2018

Channel Director

Barracuda Networks
06.2013 - 06.2015

Account Director OEM

Trend AI
01.2012 - 01.2013

Global Sales Director

OSM Global
09.2009 - 12.2011

OEM Alliance Director

Targus Inc
08.1999 - 08.2009

Pan European SAE

Ingram Micro
11.1992 - 07.1999

GCSE

Radcliffe Secondary School

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Robert Farmer