Summary
Overview
Work History
Education
Skills
Timeline
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Sarah Dana

Sarah Dana

Sales Director
Marsworth

Summary

I’m a driven and empathetic sales leader with a passion for empowering diverse teams and breaking barriers. Mentored by the EMEA President, I’ve transitioned from the Middle East to Northern Europe to transform sales operations and drive outstanding results.

My leadership style combines focus, kindness, and cultural awareness, fostering environments where people thrive both personally and professionally. Resilient and goal-oriented, I’m proud of mentoring teams to succeed while staying true to values like growth, inclusivity, and innovation.


Overview

20
20
years of professional experience
1
1
Language

Work History

Sales Director

Rockwell Automation
07.2019 - Current
  • Hired, trained and built high-performing team of sales executives.
  • Acted as a startup within the corporation to drive a new revenue stream for Rockwell in enterprise software and managed to grow it double digit YOY and included integration of new acquisitions.
  • Optimized sales operations by streamlining processes, implementing CRM systems, and developing comprehensive training programs for new hires.
  • Boosted sales revenue by developing and implementing strategic sales plans and initiatives tailored to the organization''s goals.
  • Challenger outcome based selling and applying best practices utilizing MEDDICC qualification tool and MWP with clear focus on customer mission critical prioritizes.
  • Personal driver's are developing a culture of positivity, professional integrity, collaboration and personal growth as detailed in our team manifesto.

Business Development Director

Gartner
07.2017 - 07.2019
  • Strategic partner to C-level and senior executives


  • Strategically selling Gartner advisory services in driving value in every stage of the sales cycle in MEA
  • Completing Gartner Sales Academy and concluding first deal within 90days from territory live Date.
  • Qualifying to the winner's circle in overachieving Target for 2018 (120%) o Driving 100% multiyear to ensure retention.
  • Mentoring new hires and supporting them close their first deal in the first 90 days from territory live date.

Regional Sales Manager

Oracle Systems
06.2005 - 06.2017
  • Responsible for a sales division with 7 direct reports across multiple countries; selling Oracle Technology and business intelligence solutions.
  • achieved operating plan each year and Recorded 250% of target achieved in 2016.
  • Achieved and went to club excellence with two members of my team
  • managed to close the first IAAS and PAAS cloud solution globally in 2015.
  • Developed the go to market strategy for the team and restructured the team based on solutions and regions.

Education

Bachelor of Science - Business Administration

Al Ahliyya Amman University
Amman Jordan
04.2001 -

Skills

  • Networking and relationship building
  • Coaching sales methodology and closing strategies
  • Driving C suite conversations and relationships
  • Building the culture for the organization of experience sharing and core values
  • Trained on PR and frequent spokesperson for in Interviews, Press, Podcasts
  • Driving collaboration with strategic with global strategic alliances

Timeline

Sales Director

Rockwell Automation
07.2019 - Current

Business Development Director

Gartner
07.2017 - 07.2019

Regional Sales Manager

Oracle Systems
06.2005 - 06.2017

Bachelor of Science - Business Administration

Al Ahliyya Amman University
04.2001 -

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